How to Make Email Marketing Automation Work for You

Just about all aspects of internet marketing can be automated – and this also includes email marketing. However, one of the biggest mistakes that people make is relying too much on automation features instead of putting in the manual effort. But relying on just manual effort alone for your email marketing campaign is too time consuming for the benefits. A successful email marketing campaign will be able to combine automation with the needed manual efforts to get the best results.

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